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Wondering why your Medium posts aren’t getting the engagement they deserve?

Crafting Engaging Medium Posts: Tips to Hook, Engage, and Inspire Readers

A well-crafted Medium post isn’t just written — it’s designed to connect, inform, and inspire.

Piyush Doorwar đź’»
6 min readOct 29, 2024

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Ever wondered why some Medium posts grab your attention immediately while others feel flat? It’s not just about the content — it’s also about how it’s presented. Blogging on Medium is about storytelling, structure, and using Medium’s features to create an engaging reading experience. Whether you’re new or looking to improve your existing posts, here’s a guide on blogging “rightly” on Medium to make your articles resonate with readers and boost engagement.

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Start with the Essentials: Title, Subtitle, and Kicker

Your title, subtitle, and kicker (also called the “lead”) are the first impressions your article makes. These elements work together to hook readers, give them a taste of what’s coming, and guide them into the article’s main content.

1. Crafting a Captivating Title

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Piyush Doorwar đź’»
Piyush Doorwar đź’»

Written by Piyush Doorwar đź’»

Software engineer by day, finance geek by night. Merging tech with money smarts and sprinkling wit on algorithms and interest rates!

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